About Brian Galvan

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So far Brian Galvan has created 27 blog entries.

My Answer to What I Think About…

This article was in response to being asked ‘what do you think about a graphic that compared Obama’s policies and how it has grown the economy in 5 years. To sit and debate about which president and administration is "better" because of charts, numbers and facts that can be distorted to the benefit of one [...]

By | 2016-10-27T18:34:38+00:00 July 26th, 2016|My Blog|Comments Off on My Answer to What I Think About…

Rescuing Someone from I.T. Crooks: My Real World Example

Larry Keckler is a Sarasota based piano repair and tuning expert. For over 50 years he has been repairing, rebuilding and tuning all types of pianos. For years word of mouth, referrals and traditional print listings like the Yellow Pages kept him busy.  Over the past 5-10 years however he realized he needed to update [...]

By | 2016-10-27T18:34:38+00:00 June 26th, 2015|My Blog|Comments Off on Rescuing Someone from I.T. Crooks: My Real World Example

Hosting: What You Need & Why it’s Important

Today web hosting is one of the most important tools a business needs when they want a competitive edge in their industry. The problem is there are thousands of host companies to choose from.  So how do you know what you need for your business? This article will educate you, highlighting the differences between hosting [...]

By | 2016-10-27T18:34:38+00:00 June 26th, 2015|My Blog|Comments Off on Hosting: What You Need & Why it’s Important

Social Media Links On Your Website & The Marketing Mis-Informed

I get bombarded with questions about social media daily, so it's time for me to speak up and help you have a better understanding of the social media circus. Right now the number of people engaging on social media platforms is just staggering. We have Facebook, Google+,Instagram, Pinterest, Twitter, Youtube, Tumblr, SnapChat, Dribble, Digg, LinkedIn, [...]

By | 2016-10-27T18:34:38+00:00 May 19th, 2015|My Blog|Comments Off on Social Media Links On Your Website & The Marketing Mis-Informed

No…”I Can’t Just Show You”

Introduction Realizing What You are Asking Me I'd love to show you but... Feelings Hurt? Then you don't respect my time and we should not be associated. Ending thoughts

By | 2015-04-22T12:05:29+00:00 March 24th, 2015|My Blog|Comments Off on No…”I Can’t Just Show You”

Separating Pro’s & Amateurs on Using WordPress Themes – Custom or Market Theme?

As WordPress themes continue to evolve. The features and complexity of building and maintaining themes become a key issue. Do you build a custom theme or choose a market theme typically found at places like Themeforest and Mojo Themes? I've meet web designers, business owners and IT managers who have different opinions on the use [...]

By | 2016-10-27T18:34:38+00:00 March 24th, 2015|My Blog|Comments Off on Separating Pro’s & Amateurs on Using WordPress Themes – Custom or Market Theme?

How I Know You Screwed up Adwords in 30 Seconds or Less

Intro Scene What went wrong? Poor Practice Examples -No keyword research -Ad Separation -Out of geography -Same company name listing -Auto vs Manual Proper Setup Adwords Express/Bing Express - no sub campign breakdown - no geo location targetting/specifc - keyword bulking - impressions vs actual business - no adgroup refining Continual Maintenance Realization of It's [...]

By | 2015-04-22T11:54:56+00:00 March 24th, 2015|My Blog|Comments Off on How I Know You Screwed up Adwords in 30 Seconds or Less

The Great Social Media Hype – And How It Should be Used Correctly

Intro Fact or Fiction? Correlation vs Causation With Social Media Statistics My Experience working With Business Owners I'm in the business of bringing in business...not statistics. Understanding the Marketing Industry Eco System Sensationalized Success Best Concept to Retain Time... Ending Thoughts  

By | 2015-04-22T11:59:37+00:00 March 24th, 2015|My Blog|Comments Off on The Great Social Media Hype – And How It Should be Used Correctly

App Security & Your Data

Today the media & app development scene resembles the old Wild West, where people are descending on the opportunity to create apps. I get asked often: “How come there are so many FREE apps that do things for us?...How do these companies make any money?” As a media developer I get asked this question many [...]

By | 2016-10-27T18:34:38+00:00 March 24th, 2015|My Blog|Comments Off on App Security & Your Data

Bulk Email System You Should Get

OK, so you're ready to take your digital marketing to the next level (or start for some of you) and you want to know whats the best service to use. I get asked by business owners a lot... "which one do I think is best?". Personally I have used just about every single email system out there. From constant contact, [...]

By | 2016-10-27T18:34:38+00:00 March 18th, 2013|Tech Tips & DIY|Comments Off on Bulk Email System You Should Get

SEO Paralysis – Focus On What Matters!

  Out of all the business owners and marketing reps. I've worked with, more than half have a serious condition which I call "SEO paralysis."  These people regard SEO as the one and only thing they need to make their business grow.  They put so much time and energy here that it actually hurts them.  Is [...]

By | 2016-10-27T18:34:38+00:00 December 31st, 2012|My Blog|Comments Off on SEO Paralysis – Focus On What Matters!

Marketing Tactics – “Us vs. Them”, and You Fall For It!

    Apple is the envy of all Marketeers because they have been able to accomplish something many companies have not.  They have turned customers into hoards of fanatical followers.  With fewer resources than Apple, is it even possible to build that kind of  brand loyalty?  Simply put, the answer is yes. While having an [...]

By | 2016-10-27T18:34:38+00:00 December 29th, 2012|Random Posts|Comments Off on Marketing Tactics – “Us vs. Them”, and You Fall For It!

How I Combat Corporate Espionage & How You Can Too

    America is up in arms about Chinese Military hackers breaking into American companies, universities and government organizations in pursuit of technical data, trade secrets and information to give them any sort of advantage. At a news conference in Beijing (February 20 2013), the ministry suggested that the allegations were destructive and challenged the study, which was produced [...]

By | 2016-10-27T18:34:38+00:00 December 26th, 2012|Portfolio & Case Study Examples|Comments Off on How I Combat Corporate Espionage & How You Can Too

I’m Dominating Search, So Competitors Tried To Hack My Search Results

    Sound the alarm!  That's right all you marketing professionals, pay attention because this is a warning.   When you start to dominate your industry in search and digital marketing, you're sure to attract a crowd who will resort to anything in order to steal your success.  In the case of my work for [...]

By | 2016-10-27T18:34:38+00:00 December 25th, 2012|SEO and SEM|Comments Off on I’m Dominating Search, So Competitors Tried To Hack My Search Results

Hijack The Media – Flip The Script For Your Own Gain

    SEX SCANDAL!!   I got your attention didn't I?  You've probably noticed the most popular headlines always include, scandal, sex, corruption, gossip or outrage.  Stories ranging anywhere from celebs caught cheating to tragedies like the shooting in Newtown, CT, reach the masses then disappear almost as quickly as they exploded onto the scene. [...]

By | 2016-10-27T18:34:38+00:00 December 20th, 2012|Portfolio & Case Study Examples|Comments Off on Hijack The Media – Flip The Script For Your Own Gain

Youtube Marketing – SEO & SEM

YouTube is big, really big.  There are over 48 HOURS of video uploaded every MINUTE and it's the 2nd most used search engine in the world right behind Google. Traditionally, YouTube has been thought of a place for funny viral videos, music, and clips of people recording themselves, but now with YouTube's growth, it has also [...]

By | 2016-10-27T18:34:39+00:00 November 29th, 2012|My Blog|Comments Off on Youtube Marketing – SEO & SEM

You Can Be Your Biggest Problem When It Comes To Marketing

    Look in the mirror really long?...Now repeat what I have to say. You may be the problem my company will not grow any further. Yikes!! the sound of that just streaks down your back doesn't it? When it comes to business people. We all have a bit of the "Alpha" type in us. [...]

By | 2016-10-27T18:34:39+00:00 January 29th, 2012|My Blog|Comments Off on You Can Be Your Biggest Problem When It Comes To Marketing