Marketing Tactics – “Us vs. Them”, and You Fall For It!

    Apple is the envy of all Marketeers because they have been able to accomplish something many companies have not.  They have turned customers into hoards of fanatical followers.  With fewer resources than Apple, is it even possible to build that kind of  brand loyalty?  Simply put, the answer is yes. While having an [...]

By | 2016-10-27T18:34:38+00:00 December 29th, 2012|Random Posts|Comments Off on Marketing Tactics – “Us vs. Them”, and You Fall For It!