About

I Wake Up at 5am to Make Your Business Better. That's Not a Tagline.

20+ Years Experience USMC Veteran Business Owner SaaS Builder 3 Client Maximum

Where I Come From

I grew up in the printing industry. I knew how to run a press before most people knew what CMYK stood for. From there I went to N.Y.I.T. where I studied Computer Science and earned an Associate's in Graphic Design. That combination of technical thinking and visual design has defined my career ever since.

After school I served in the United States Marine Corps as a Microwave and Millimeter Wave operator and engineer at MCCESS. That experience did more than give me a technical foundation. It taught me discipline, accountability, and the ability to solve problems under pressure with limited resources. Those aren't buzzwords for me. They're how I operate every single day.

The Entrepreneur in Me

Here's something you won't find on most marketing resumes: I've owned and operated my own businesses for most of my adult life. Over an 18-year period, I bought, built up, and sold six bread distribution routes. I learned how to manage physical assets, deal with taxation on business sales, handle the day-to-day grind of operations, and ultimately, how to sell a business at a profit.

I learned what it feels like to make payroll out of your own pocket. I learned how tough it is for small business operators who are trying to grow while keeping everything else from falling apart.

That's why when I partner with a company today, I'm not just looking at their ad spend and their website. I'm looking at the whole picture. Because I've been there. I've walked the walk.

The Career

Over the past 20+ years in digital marketing and technology, I've worked across private aviation, defense manufacturing, law, real estate, quantum computing, and music education. I've helped companies go from startup to acquisition in 30 months. I've taken over failing marketing operations and turned them into lead-generation engines in 90 days. I've helped a part-time music teacher build a three-studio empire with owned commercial real estate.

I've been part of a company that rang the bell at the NYSE as it went public. I helped build the marketing and technology engine behind what became the fastest-growing private jet company in the world in 2025. These aren't things I watched from the sideline. I was in the room, building the systems and executing the strategy that got them there.

NYSE Helped Take a Company Public
#1 Fastest-Growing Jet Co. (2025)
6 Industries Served
30 Mo. Startup to Acquisition
90 Days Marketing Turnaround
15 Yrs Longest Partnership

I've built SaaS platforms, custom A.I. solutions, internal tools, and operational systems. I've managed IT departments and assembled specialized teams. I've created brand identity systems, launched print magazines, and designed trade show booths. The reason my scope is this wide is because the businesses I worked with needed these things, and I cared enough to figure out how to deliver them.

How I Work

Every morning I'm up at 5am reviewing analytics, studying search trends, reading industry news, and watching what's emerging in A.I. and marketing technology. When I learn something new, I test it, measure it, and bring it to the table with data. I don't wait to be told what to do. I come to you and say: here's what I found, here's what I built, and here's how it's already benefiting us.

I want to be the best at what I do. Not for the title, but because the people I work with are counting on me to know more, move faster, and think further ahead than anyone else they could hire.

Why Only Three

I've seen what happens when agencies and freelancers take on too many clients. The work gets diluted. Communication breaks down. Nobody gets your best thinking. I'm not interested in that model.

I work with a maximum of three companies at a time so I can go deep. I learn your industry, your competitors, your customers, and your operations. I become part of your team, not a vendor on a call once a month. That level of involvement is what produces the results you see in my case studies, and it only works when I'm not spread across 20 accounts.

Who I Work Best With

Industry doesn't matter as much as the people running it. I gravitate toward honest, hardworking people who take their business seriously and want a partner who does the same. If you expect results overnight without investing in the process, or if you micromanage every decision and don't see marketing as a real business driver, we're probably not a fit. But if you want someone who shows up every day and produces outcomes that change the trajectory of your company, that's what I do.

Personal

I split my time between Sarasota, Florida and Spain. My house is paid off, my daughter is graduating college (all paid for), and I have no debt. I'm proud of the woman she's becoming and I look forward to passing on whatever wisdom and knowledge I can.

I'm a relaxed person who values honesty, hard work, and being around good people. That's really all I'm looking for in the companies I work with too.

Toolkit

Certifications & Tools

Certifications
Google Analytics, Google Ads, LookerStudio, MOZ.
SEO / SEM
SEMrush, Ahrefs, Google Search Console, GA4, GTM, RankMath, SpyFu, AnswerThePublic, Ubersuggest, Mentions.so.
Design
Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects, Audition), Canva, Figma.
Platforms
WordPress/Avada, WooCommerce, Google Cloud, AWS, Azure, GitHub, WHM/cPanel.
Project Management
Asana, Monday, ClickUp.
Email
Microsoft Dynamics/Journeys, MailChimp, Klaviyo, Constant Contact.
A.I. & Media
Google Gemini, OpenAI, ElevenLabs, MiniMax, HeyGen, Synthesia, Runway ML, Gamma, NotebookLM.
Background

Education & Service

🎓
N.Y.I.T. Old Westbury

Computer Science degree, Associate's in Graphic Design (1996 to 2000)

🎖️
MCCESS / USMC

Electronics Engineer, United States Marine Corps (2000 to 2001)

Continuing education through conferences, online courses, and active participation in the martech community.

Want to know if we'd be a good fit? Let's start with a conversation.

Let's Talk