Marketing Technology & Solutions
RF and mmWave companies face a unique marketing challenge: highly technical products sold to engineers and procurement teams who expect precision and credibility. I built the digital ecosystems these companies relied on, from product catalog websites with full specification tables and datasheet downloads, to SEO strategies that ranked for niche RF engineering search queries that drive real purchase intent.
My marketing work in this space covers the full spectrum: website design and development, product photography direction, technical content writing, email campaigns targeting defense and telecom buyers, trade show collateral, and brand identity systems. Whether it was launching a new waveguide product line or repositioning an entire company after acquisition, I handled it hands-on at every level.